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About us

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What do we do?

What differentiate us and the results we offer

Shape, promote and position your ideas. We specialize in the development of corporate and commercial image and marketing of brands, products or services, by creating or adapting their images and strategies for each market that you want to attain, considering important factors such as society, culture, values, language and jargon, which connect the public with your brand, products or services, resulting in recognition and market positioning.

The reason of our optimal performance is due to our extensive experience on market trends, we have professionals in each area with knowledge of market and socio-cultural content, making our strategies to connect to the public, achieving recognition, positioning and sense of ownership resulting into rising of sales, revenues and brand value.

Know us
How we do it? (performance)

We work in 8 single steps:


Receive the questionnaire
Step 1.

Receipt of the questionnaire: provides more accurate information about the Company. We get to know what has been done, and which goals and expectations does the customer has marketing wise. The reception of the questionnaire marks the beginning of the project.

Research and S.A.N.C.
Step 2.

This step is the research process where we collect information about the company status, conditions and market trends, determinating the position and perception of the company in the market. Then we study and analysis who is the competition and what is it doing, establishing a table of studies where create the S.A.N.C. (Study and Analysis of the Needs of the Customer) which yields the information that will define the development of concepts and strategies to follow.

Develop Concepts and Strategies
Step 3.

Development of creative concepts, marketing and messages that will define the content, graphic and multimedia development line and the elaboration of different promotional strategies, and broadcast channels.

Sketch and Draft production
Step 4.

Creation process of everything graphic 2D and 3D (logo, brochures, posters, stationery, Banners, billboards, stands and P.O.P. material for example) and multimedia needed for a successful development of the campaign or project.

Presentation
Step 5.

Is to make a brief presentation to the customer, showing promotional strategies and the developed graphic and multimedia material.

Revision
Step 6.

Is the presentation of the entire project or campaign to the customer. This is where a review process opens, entering into discussion to define whether it is necessary to make adjustments or changes that are subscribed to the agreements and terms of the contract.

Client approval
Step 7.

Upon aproval of the client, and meeting the terms and agreements of the contract, the project or campaign is settled, and we proceed with the packaging of the already mentioned ideas.

Production, Delivery and Publication
Step 8.

Is the process of printing and construction of the 2D and 3D artwork, production of multimedia material, to send material to the customer and media or publication channels. (Printing, graphic material construction service, development of multimedia, and the sending and management of media or channels for publication only will be performed if the customer has contracted the service).

Some of the projects
developed by AMEG


IBG (INTERCONTINENTAL BUSINESS GROUP).
USA-CHINA Company engaged in the business of raw materials import and finished products export. The corporate image, logo, stationery further development of all promotional material, Flyers, leaflets, descriptive reports of projects, newsletters developed.
NCD (NIGER-CONGO DEVELOPMENT).
Dedicated to the development of engineering projects in the Niger-Congo region in Africa. The corporate image, logo, stationery further development of all promotional material, Flyers, leaflets, descriptive reports of projects, newsletters developed.
PEQUIVEN - PETROCHEMICAL OF VENEZUELA.
Petrochemical Venezuela Industries of Venezuela. A campaign for the ISO certification of petrochemical plants throughout Venezuela, Flyers, posters, 3D models of the entire complex was developed. The image of the department CRI (Risk Control and Research), flyers, wallpapers, mail signature and stationery.
YI CHAO.
Company dedicated to the development of shoelaces and webbing. The project consisted in the development of the new corporate image, company logo, P.O.P, digital catalogs and stationery. Additional a research study of market was carried out, in which it was suggested international exhibitions to showcase and promote their products, along with the development of the whole promotional image of the company, stand, banners, display tables, promotional material, among others.
KTT - KARATE TIGER TEMPLE
Company dedicated to the creation of martial arts schools and new training systems with support of one of the largest karate federations worldwide. The corporate image of the academies, logo, stationery, image development and promotional strategies, flyers, banners, stand, billboards and social media post was developed, videos and photo shoots were part of the scope in order to conduct posting in social media.
CONSULATE OF ECUADOR IN CHINA
Government of Ecuador, Ecuadorian Chinese Chamber of Commerce. The project consisted in the promotion of Ecuadorian products sold in China. Audiovisual pieces were made for promoting Ecuadorian bananas in the cities of Guangzhou and Shanghai and an audiovisual presentation was held to promote the Ecuadorian markets rose in Guangzhou, Shanghai and Hong Kong.

Our Proposal

Marketing Research

The main aid is to find a real need and fulfill in an effective, timely and economically manner. The process can be described as follows:
Market study: Is a benchmarking process that identifies the specific market and its pattern model, then the size of the market is measured and special features that can be applied are detected.
Research Product or Service: We care to identify needs or desires, to ensure that the product or service meets the market.
Consumer Research: To identify preferences, motivations and consumer behavior of the target customer.

Social Media

We develop pieces of audio and video in order to boost the brand, product or service, this being a great attraction for the expeditious capture of the public attention. Thereof are high versatile pieces since only with changing the time lapses and format, works for any strategy that wants to be developed as it applies to conventional promotional methods (radio and television) and non-conventional (social media and streaming TV).

Marketing Strategies Development

We care of analyze and give structure to the objectives of the brand, company or service, these along with the gathering of the results obtained from the study of marketing and the verification that the focus of the mentioned brand, product or service is adequate are integrated in a plan that maximizes the recognition, positioning and profitability.

Creative Management

Generate, organize and lead the creative thinking of our team, to develop concepts, image and strategy for boosting or promote campaigns and brand development.

Graphic Design

Here is where we develop and project the ideas of visual and textual content, where form is given to the message you want to convey, the experience you want to render and the company or product you want to promote.



Branding

It is the name given to the process of making and build a brand through strategic management of the total set of assets linked directly or indirectly to the name and / or symbol identifying the brand and which influences in the value of the same.

• Importance of branding

We recognize the brand as the most valuable asset of your company; your brand connects your products or services with the final consumer, in an emotional and functional way thereby creating identity, ownership and allegiance to the same. The brand is based on the perception that the public has about the mark, and that perception can be influenced through image management and marketing strategies.

• Why the Brand must be emotional

Between 70% and 80% of purchasing decisions are unconsciously taken emotionally, so we take care to develop a bi-directional channel between brand and consumer where we analyze needs and develop appropriate strategies to connect consumer and brand until an emotional point where more than providing just a product or service is to provide an experience where brand recognition is given and the ownership of it takes place. Brands that do not provide an extra experience beyond selling the product or service are doomed to failure.

• Doing Branding

The brand must develop its own personality that suits the needs of the market and is developed through proper image management and implementation of the right promotional strategies, as this process is individual and specifically developed for each brand.

Our Clients

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